Lolita fashion is a style of clothing that originated in Japan and has since become popular worldwide.

It is characterized by its elaborate and feminine designs, often featuring frills, lace, and bows. 

The clothing is typically inspired by Victorian and Rococo fashion, with a focus on modesty and elegance.

Lolita fashion has several substyles, including classic, sweet, and gothic, each with its own unique aesthetic. 

The classic style is more traditional and features muted colors, while the sweet style is characterized by pastel colors and cute designs. 

The gothic style is darker and more dramatic, featuring black clothing and accessories.

Lolita fashion has a strong emphasis on attention to detail, with many outfits including intricate accessories like bonnets, parasols, and gloves. 

The clothing is often worn with petticoats or bloomers to create a voluminous silhouette.

Overall, Lolita fashion is a popular subculture that has gained a dedicated following around the world.